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Resumé
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McDonalds.com 
With the redesign of McDonalds.com, we had the rare opportunity to reinvent a cultural icon in a way that was approachable, informative and delightful. This was...
 
McDonald's Mobile Website 
Extending the McDonalds brand to a mobile device, we knew it also had to deliver on consumer need. Rather than being a being a dotcom "lite" version of the site, we...
 
Frosted Mini Wheats Social Campaign 
Frosted Mini Wheats was looking for a social engagement program that would raise its profile among an adult target market. We came up with a campaign that set the...
 
5 Gum Zing & Solstice Launch 
With the launch of two new flavors in this premium brand, we were tasked with developing online media that interpreted the sensation of actually chewing the gum. ...
 
5 Gum Imeem Playlists 
In an effort to build on the sensorial philosophy of 5 Gum, Wrigley teamed up with social media service Imeem to create an online music destination. Consumers were...
 
Simply Wholesome 
In this campaign, we created a wholesome, happy world that reflects the better-for-you breakfast choices that McDonald's offers. Users are invited to explore each...
 
Campbell's Kitchens 
Campbell's Soup is as part of Americana as apple pie, but did you know about Campbell's Kitchens? Didn't think so. The Campbell's Kitchen branding was muddled and...
 
The Legends of McRib 
The legend is back and we're the ones who did it! For the first time since 1994, McDonald's launched the beloved McRib sandwich on a national scale. In just four...
 
Skittles Global Facebook Page 
Skittles needed a Facebook overhaul that took advantage of its unique personality and also offered a place where consumers could be active participants in the...
 
Monopoly at McDonald's 
It's no secret when Monopoly comes back to McDonald's. In fact, it's the biggest sales period of the year. The problem is that there's a perception that people just...
 
RadioShack Technolojoy 
This was a campaign concept for a Radioshack pitch that epitomized the joy of technology that surrounds us. We celebrated the joy of technology – the ability to...
 
Friesday 
"Want fries with that" has become part of popular culture and we wanted to own that by celebrating the idea as only McDonald's can. We proposed a program that would...
 
Kobalt Tools 
Kobalt tools may not have the rich history of its competitors, but it definitely has the build and features of a quality product. For this new Lowe's brand, we...
 
Lowe's Creative Ideas 
The previous site was cumbersome collection of projects that was hard to navigate, disorganized, and broadcasted in just one direction. We took the opportunity to...
 
Burgers Rule 
McDonald’s is obviously synonymous with burgers. Hell, they were built on burgers. But this campaign is the first time McDonald's has advertised burgers as an...
 
Altoids Big Moments 
This was a proposed online concept for the Altoids "Are you in Mint Condition?" campaign. Our idea was to set up situations where people would be secretly filmed to...
 
Lowe's Holiday 
Looking back to the paper snowflakes we created as kids, people were invited to create their own snowflakes using Lowe's holiday products. The nearly limitless...
 
Chipotle BBQ Bacon Angus 
With the introduction of the Chipotle BBQ Bacon Angus Third Pounder (A mouthful, huh? Pun intended), we created an experiential site that uses the five senses to...